Investing in the social licence to operate, an imperative for African businesses
The social licence to operate refers to the informal approval and acceptance of a company’s activities by the local community and other stakeholders. There are four levels of acceptance that must be met before a company is allowed to operate. These levels range from economic legitimacy, socio-political legitimacy, and interpersonal trust – to tru
Best use of natural material to get more sunlight
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People spearheading the new design revolution
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African leaders have a new narrative on climate – brands operating on the continent should listen
A radical shift is occurring in African leaders’ position on climate change. PR (Public Relations) consultant, Kwame Senou examines how corporations can navigate for a better engagement with governments on this crucial issue. “Desertification in the north, drought in the centre, pollution in the coast, are enough evidence for all to see, Nigeria is comm
Open spaces and how to make the best use of them
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Strategic communication, a necessary tool for the success of the Year of Youth
“I would now like to address our young people, girls and boys, because I am convinced that your talent and energy are an opportunity for our country. I believe in your ability to contribute to the development of Côte d’Ivoire. That is why I have decided to make 2023 the Year of Youth.” This decision […]
Futuristic design – how it helps us achieve our goals
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Young new architects and their projects
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