Our Papers

The THOP Institute offers a curated collection of thought-provoking research, articles, and publications that shed light on the continent’s most pressing issues and promising opportunities.These papers represents the culmination of extensive research, diverse perspectives, and a commitment to fostering a deeper understanding of Africa.

24

Sep

Developing Africa

Better to restart, thanks to communication

On March 11, 2020, the World Health Organization officially declared the coronavirus crisis as a pandemic. In March 2021, a year later, Janssen’s single-dose vaccine was added to an extensive list of vaccines already available in the West and Asia. On the continent, South Africa is preparing to produce vaccines and the regular deliveries made possible

24

Apr

Team Climate

Climate Change Test

17

Mar

Uncategorized

Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

2

May

Developing Africa

Five tips to get your business noticed in Africa

After more than 17 years of experience advising multinationals, regional champions, governments and non-profit organisations in Francophone Africa, Kwame Senou is now the executive chairman of The Holding Opinion and Public (THOP). THOP is a leading integrated communications holding company composed of the creative agencies Gazelle Touch, Opinion and Public

1

May

Digital Marketing

Choosing a location for your future projects

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30

Apr

Digital Marketing

The beast team around and how we make it work

29

Apr

Developing Africa

Our most praised interior design projects

28

Apr

Developing Africa

Investing in the social licence to operate, an imperative for African businesses

The social licence to operate refers to the informal approval and acceptance of a company’s activities by the local community and other stakeholders. There are four levels of acceptance that must be met before a company is allowed to operate. These levels range from economic legitimacy, socio-political legitimacy, and interpersonal trust – to tru

27

Apr

Digital Marketing